The Why Bracelet

The Why Project

Merch & cool stuff

The Why Bracelets

Made specifically for you.

what are
whycons

#WHYCLUB

The whycon is a symbol that
represents the why of the person wearing it.
Every purpose is unique, and we believe that each
bracelet should be as well.

Blog

THE WHY PODCAST


The Why Project is a community that believes in the importance of living a life of purpose. On this podcast, its founder, Mau Montaner, will talk with guests from all walks of life about their experiences in searching and living through their WHY.

 

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HOW IT ALL BEGAN / THE WHY PROJECT

2019, on tour, watching a Jerry Lorenzo interview. In that moment, it all began.
My mind was blown away by what I was listening to. He said this phrase that changed it all for me: “When you know why you’re doing what you’re doing, the result doesn’t matter”.
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